Style icons: the Kardashians and the new cult of figure, with thoughts on waist trainers, custom jeans, and the rise of the fuller-figured woman

Female body image in the media and mainstream culture has always been problematic. From the constant obsession with slimming to the recent cult of the thigh gap, girls and some are presented with impossible or improbable conceptions of what their bodies are supposed to look like.


The problem of slimness is probably the most problematic of all, though. It’s to blame for bulimia, anorexia and other eating disorders.


Recently, though, we’ve been intrigued to see a growing number of full-figured women becoming prominent icons for body image. Stars like Beyonce and the Kardashians display rather more curvaceous figures than women like Britney Spears or Rihanna, for instance.



That’s helpful in a number of ways. Whether women are athletic or not, most female bodies do naturally accumulate some extra weight around the hips and at the bust line. So, any style icons who fit more of that natural body profile are giving most women a more realistic perception about what their “ideal” body might look like.


One other sign of progress is an increasing variety of clothing options for larger women, with custom lines from Kim Kardashian that complement wider hips, and many major brands offering extended sizing that fits a wider audience.


The most interesting sign of the times is the fact that there aren’t just options for women with wider hips: there’s an increasing trend of women trying to acquire a more curvaceous, full body silhouette.


Waist trainers, made popular by the Kardashians, are a new, non traditional kind of shapewear and you’ll learn more about them on WaistTrainers.Reviews. The best cheap waist training corsets are on the website, too! You used to be sold slimming tubes that would “tame” your curves, while these new pieces are supposed to make your curves pop even more.



Of course, in an ideal world, we wouldn’t need to worry about how popularized body images were changing, because we’d be helping our young women embrace their own body shapes and lifestyle choices. But while we’re still trapped in a celebrity culture with body image as an important shaping force in society, it’s much better to have a full-figured fad than even more unrealistic portrayals of slim women who most of us don’t actually look like.

There’s never been a better time to be a woman, even a man in fashion, thanks to these increasingly open fashion trends and more realistic mainstream perceptions of both the female and male bodies.